How Consumption Charges Keep Your Subscription Fair and Flexible

To keep your subscription competitively priced, services like emails, texts, phone calls, and AI tools are billed on a simple 'pay-as-you-go' basis — so you only ever pay for what you actually use.

How Consumption Charges Work

To keep our monthly and annual plans competitively low and to ensure that high-volume users are billed fairly we use a simple pay-as-you-go system for certain services.

These are called “Consumption Activity Charges.” They apply when you use features like:

  • Sending emails, text (SMS), or making phone calls from your eShowcase CRM

  • Using AI-powered tools like AI chat and voice agents, image and content generation, or the AI Studio website builder

This way, you only ever pay for what you actually use — no more, no less.

How Billing Works:

  • When you use any consumption-based service, a small charge is made to your eShowcase Wallet.

  • As your usage accumulates, and your wallet balance reduces, we automatically top up your wallet in increments (minimum of $20) using the payment method linked to your account.

  • You’ll never experience a service interruption due to running out of credits — it’s seamless.

  • As part of your chosen plan, we also include $10 to $50 in usage credits each month (depending on your plan level). These credits are automatically added to your Wallet balance every month

  • Any unused credits simply roll over to the next month. This means you’re always getting maximum value from your plan without the pressure to use it or lose it.

Full Transparency, Always:

  • Our current rates are always published right here on this page (see below).

  • These rates are subject to change from time to time, mostly driven by costs from upstream providers (like Twilio for messaging, or OpenAI and our other upstream AI providers for AI services).

  • If pricing for email, text, phone or workflow services changes, we promise to give you at least 30 days' advance notice — guaranteed. AI pricing changes are explained in "Our AI Pricing Is Evolving" below.

This model lets us offer you the most competitive base subscription rates, while ensuring you only pay for the extra services you actually use.

Below you will find our current prices for these consumption activities

Communication And Premium Workflow Charges

Service

Rate

$10 will give you about…

Emails

$0.001/email

10,000 emails

Outbound Phone Calls

$0.0196/min

510 mins

Inbound Phone Calls

$0.0119/min

840 mins

Text Messages

$0.0116/segment

860 segments

Email Verifications

$0.0037/verification

2,705 email verifications

Premium Workflow Triggers

$0.015/action

665 premium actions

WhatsApp Conversations

$0.0045/search result

2,220 search results

Auto Complete Address

$0.0045/search result

2,220 search results

Artificial Intelligence Charges

These are our Pay-As-You-Go AI rates. If you're on an AI Growth or AI Unlimited plan, much of this usage is already included (see AI Plans below).

Many AI services are billed by tokens, the units AI models use to measure the text they read (input) and write (output). Longer conversations, larger knowledge bases and longer replies use more tokens, so two conversations can cost different amounts even on the same model.

Content & Reviews AI

Service

Rate

$10 will give you about…

Content AI (Text)

$0.189/1,000 words

52,900 words

Content AI (Images)

$0.126/image

79 images

Reviews AI

$0.02/AI review reply sent

500 review replies

Conversation AI (chat, SMS & social replies)

Service

Rate

$10 will give you about…

Conversation AI (OpenAI GPT-5)

$2.50 input / $20.00 output per 1M tokens

4M input or 0.5M output tokens

Conversation AI (OpenAI GPT-5 Mini)

$0.50 input / $4.00 output per 1M tokens

20M input or 2.5M output tokens

Conversation AI (OpenAI GPT-4.1)

$4.00 input / $16.00 output per 1M tokens

2.5M input or 0.625M output tokens

Conversation AI (OpenAI GPT-4.1 Mini)

$0.80 input / $3.20 output per 1M tokens

12.5M input or 3.1M output tokens

GPT Actions (AI steps in workflows)

Service

Rate

$10 will give you about…

GPT Actions (OpenAI GPT-4o)

$5.00 input / $20.00 output per 1M tokens

2M input or 0.5M output tokens

GPT Actions (OpenAI GPT-4o Mini)

$0.30 input / $1.20 output per 1M tokens

33.3M input or 8.3M output tokens

Voice AI (AI phone & website voice agents)

Service

Rate

$10 will give you about…

Voice AI (standard voice)

$0.12/min + model tokens

83 minutes

Voice AI (premium voices)

$0.16 to $0.43/min + model tokens

23 to 62 minutes

Voice AI (real-time speech-to-speech)

$0.20 to $0.40/min, all-in

25 to 50 minutes

*Standard phone call charges (see Communication table) also apply to every call, on every plan.

AI Studio, Agents & Assistants

Service

Rate

$10 will give you about…

AI Studio (AI website & landing page builder)

~$1.20 to $2.60 per build session

4 to 8 page builds

Agent Studio: web search

$0.02/search

500 searches

Agent Studio: image generation

$0.08 to $0.24/image

41 to 125 images

Agent Studio: video generation

$0.30 to $0.80/second

12 to 33 seconds of video

Ask AI & Managed Agents

Billed by model tokens used

Varies by task

Funnel & Website AI, Email AI, Workflow AI Builder

Free (fair use)

—

*AI Studio cost depends on the work performed in each session. AI-generated images have the biggest effect, so an image-heavy single page can cost more than a text-led multi-page site.

AI Plans

Choose How You Pay for AI

Pay only for what you use, or add a monthly AI plan for predictable costs and generous included usage.

Feature

Pay-As-You-Go

AI Growth

AI Unlimited

Monthly fee

None

$75/month

$127/month

Conversation AI (chat, SMS & social replies)

Pay-as-you-go rates

1,000 AI responses/month

Unlimited*

Voice AI (inbound, outbound & website voice widget)

Pay-as-you-go rates

100 AI voice minutes/month

Unlimited*

Content AI (text & images)

Pay-as-you-go rates

Unlimited*

Unlimited*

Reviews AI

Pay-as-you-go rates

Unlimited*

Unlimited*

Ask AI (in-app AI assistant)

Pay-as-you-go rates

Usage included

3× Growth usage included

AI Studio (AI website builder)

Pay-as-you-go rates

Usage included

3× Growth usage included

Managed Agents

Pay-as-you-go rates

100 runs/month

1,000 runs/month

Agent Studio (custom AI agents)

Pay-as-you-go rates

Pay-as-you-go rates

Pay-as-you-go rates

Funnel & Website AI, Email AI, Workflow AI Builder

Free*

Free*

Free*

*Subject to fair use.

Good to know:

  • Phone call charges still apply to every call, on every plan, including calls handled by Voice AI.

  • On AI Growth, once a monthly allowance is used up, further usage is billed at Pay-As-You-Go rates.

  • Ask AI and AI Studio allowances are measured in rolling 5-hour windows. If you reach the limit, access resets at the end of that window.

  • Agent Studio is not included in any plan and is always billed on usage.

  • To add an AI plan to your account, contact [email protected].

Fair Use

"Unlimited" and "Free" AI usage is subject to fair use. If usage is excessive or abusive, or affects platform performance for other customers, we may throttle or limit access, or ask you to move to a more suitable plan.

Our AI Pricing Is Evolving

AI is moving fast. The prices charged by OpenAI and our other upstream AI providers change regularly as new models are released and existing ones are updated, so our AI pricing will evolve with them.

Whenever AI rates, plan allowances or available models change, we'll publish the updated pricing right here on this page and notify you by email. The rates shown on this page are always our current rates.

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